Ellie Mirman's Startup Marketing Blog

Ellie Mirman

Ellie is an inbound marketer who specializes in lead generation, email marketing, sales & marketing alignment, and marketing analytics.

Recent Posts

Breadcrumbs on the Career Path

Posted by Ellie Mirman

Jan 18, 2008

Today was a big day. Just the typical day of work: wake up, work at home in my pajamas for a couple hours, walk into work, grab coffee and handcuff myself to my desk to get some work done between the day's many meetings... But today was a big day. Really, a thought-provoking day.

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Topics: work life

Blogging for Personal Sanity - Not Anymore

Posted by Ellie Mirman

Jan 10, 2008

I'm technically what you'd call a long-time blogger.  I can't quite remember when I started my first blog, but it was quite a while ago, maybe in high school (ok, so that's only like 8 years ago).  And this somewhat surprises/impresses people in the Internet marketing world where we talk about the wonders of blogging, particularly for businesses, quite a bit.

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Topics: university, blogging

Memories of a Warm Vacation: Highlights from Israel

Posted by Ellie Mirman

Jan 8, 2008

Hello my dear blog readers! I am finally back in this (not so) cold home of mine, complete with a nasty cold and ridiculous jetlag (it's not even 5 am as I write this). I thought now would be a perfect time to post a little report with a few highlights from my trip.

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Topics: travel

Vacation While Working at a Startup?!?

Posted by Ellie Mirman

Dec 16, 2007

Yes, it's true - I'm taking off for vacation in a couple days. And that's a real vacation. Not just going out to western Mass for the night after working till 9pm. No, I'm going on vacation - to a different country, crossing an ocean even - and it's for a damn long time. I'm off to Israel in a few days and I'm so psyched to have a break from this awful New England weather (I still love you, New England, don't worry). I don't know if I'll be able to blog while I'm gone, so this may be my last entry for another 2 or 2 1/2 weeks. So to all my readers: have a happy new year and enjoy the beautiful snow and I promise not to rub in the fact that I'll be out and about in the warm Israeli sun.
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Topics: travel

Funky Work Spaces: My Own Bit of Eye-Candy

Posted by Ellie Mirman

Dec 11, 2007

This is the kind of thing that makes me a little giddy on the inside.

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Topics: design

Microsoft Proves It's Cool with Zune Ad

Posted by Ellie Mirman

Dec 10, 2007

Microsoft's new ad for its mp3 player, Zune, has definitely surprised me by how cooky and cool it is.

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Topics: marketing, video

From the McGill Bubble to Work Bubble, but not Web 2.0 Bubble

Posted by Ellie Mirman

Dec 6, 2007

This post is sure to be packed with hilarious video AND some self-reflection and perspective-taking... Are you ready for it?
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Topics: startups, university

Fun World of Marketing: Link of the Week #2

Posted by Ellie Mirman

Dec 3, 2007

As follow-up to my previous post on the Fun World of Marketing, here is the second installment of Fun World of Marketing: Link of the Week.  This week's link is dedicated to... well, you know who you are.

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Topics: marketing, fun world of marketing, comedy, fun

Thank You, Google, For Your Recommended Blog Feed

Posted by Ellie Mirman

Dec 2, 2007

Google does it again. I am actually quite impressed (and scared) by how Google can pick up on my interests and suggest links and blog feeds that I may actually be interested in checking out.

For the first time today I noticed a message in my Google Reader with some recommended feeds. I actually immediately clicked on the first link (Church of the Customer Blog)... marketing with a religious studies twist? Yes, please! I'm sure Google has picked up on my interest in marketing (after all most of my feeds are marketing-related) but could it also have picked up on my subtle love of religious studies?

I'm still catching up on some of the old posts to that blog, but so far I'm liking what I'm reading and it actually reminds me a bit (in terms of the overarching topic/theme) of a presentation I did in undergrad about what marketers can learn from organized religion and religious organizations. Interesting stuff for sure.

This is all fun and good, but what freaks me out is when I write an email in gmail and then a number of paid links show up on the side of my browser advertising things directly related to something I wrote in my email... A little freaky and I'm not so keen on Google reading my emails, even if it is a computer doing the reading. BUT I will say that a particular instance of this happening to me did inspire another blog post to be posted in the future... So be on the lookout.

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Topics: marketing, religious studies, blogging

Fun World of Marketing: Link of the Week

Posted by Ellie Mirman

Nov 26, 2007

Anyone who knows me will attest to my love of and tendency to share random tidbits. It only seems natural at this point to start sharing some wonderful random tidbits via my blog!

Backstory of "Fun World of Marketing: Link of the Week": as part of my job, I frequently come across a variety of websites that are rather surprising and interesting. I consider this all part of the Fun World of Marketing. I've decided I must share this fun with the world, so here is my first installment of "Fun World of Marketing: Link of the Week."
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Topics: marketing, fun world of marketing, fun

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