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Do You Own the Search Results for Your Name?

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I won't even attempt to deny I'm not a marketing geek. One of the things I loved about Kyle James' blog post "Jokes: 36 Reasons You Might be Addicted to Social Media" was "#6: You own the Google search results for your name." That definitely held true for me.

Here are all the top results for my name - x right in a row.Where's Waldo

  1. My blog
  2. My blog "about me" page
  3. Twitter
  4. Facebook
  5. FriendFeed
  6. MITX
  7. LinkedIn
  8. Twitterholic
  9. SEMPO Meetup
  10. AMA Boston
  11. Amazon.com
  12. RSSmeme
  13. one of my recent tweets
  14. BoardReader
  15. one of my flickr photos
  16. my comment on a blog post
  17. Digg
  18. FriendFeed (again!)
  19. Tweetree
  20. another flickr photo
  21. Twitter mobile
  22. a mention on another blog
  23. BackType
  24. Insightory presentation I did on Twitter
  25. HubSpot blog article I posted
  26. my comment on a blog post
  27. a reposting of one of my articles from the HubSpot blog
  28. my comment on a blog post
  29. SlideShare presentation I did on Inbound Marketing
  30. my comment on a blog post
  31. my listing as a speaker for Geek Girl Camp

OK, I'll stop there. The results actually go on and on - and rightfully all about me. I actually made it 12 results pages deep before giving up on finding that first non-me-related result! Of course, I understand that there aren't a lot of Ellie Mirmans out there (if any!), and that even my first or my last name separately are not very common. But, damn, that was a lot of content!

Some things I realized:

  • It's easy to create a lot of bits of content. I don't consider myself to be such a prolific writer / content producer (at least for the public web). Most of the results were either profiles on different social media sites, blog comments, presentations I had posted on sharing sites, or blog posts themselves.
  • I've got a lot of social media profiles. Set up, not necessarily in use. Funny enough, they're almost ranked in the order in which I use them the most. First Twitter, then Facebook, then LinkedIn... In any case, social media profiles rank very well because of the reputation and optimization of the sites, and this actually serves as a good way for helping people connect with you online even via a Google search.
  • What do your search results say about you? At first I was going to say, no one searches for your name (most likely) anyway, so who cares. But really, there may be a few who do, and they are probably either (1) trying to find/connect with you or (2) trying to learn more about you. Getting found in these top search results ensures that you're enabling connections. And producing more content ensures that you have good results (instead of potentially damaging results) at the top. What do my search results say about me? Well, that I work at HubSpot, and I'm pretty active in social media.

Of course, for those folks out there with less content or more competition for their name on the web, the Google profile gives everyone a good opportunity to get prime real estate on the first page of search results for their name.


Photo by silvery

My Internet - From A To Z

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A to Z CowOne of the features that I [hated at first but now] love about Firefox 3 is the "smart" address bar that remembers the web pages you've been to along with all their page titles - so if you start typing the website URL or page title, Firefox pulls up a few suggestions of sites you've recently or repeatedly visited.

Every once in a while, I get a kick out of the suggestions it makes for me, and how smart it's gotten about the sites I visit most frequently.

So here's a look at my Internet - the first suggestion for each letter - from A to Z.

Firefox 3 Smart Address Bar

A: amazon.com

B: blog.hubspot.com

C: citicards.com

D: digg.com

E: elliemirman.com

F: facebook.com

G: gmail.com

H: hubspot.com

I: inboundmarketingsummit.com/agenda

J: jetblue.com

K: hubspot.com/website-redesign-kit

L: linkedin.com

M: maps.google.com

N: netflix.com

O: onstartups.com blog article

P: pandora.com

Qhubspot.com/customer-case-studies/?Tag=quote

R: rebeccacorliss.com

S: search.twitter.com

T: twitter.com

U: unionstbrooklynbandb.com

V: vcall.com

Wweather.com for my zip code

X: [random yahoo login page]

Y: youtube.com

Z: zazzle.com/hubspotgear

 

Photo by shibainu

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What Ever Happened to Bronto and His Diet Coke Castle?

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If you haven't yet, go check out the tragic story of Bronto and his diet coke castle - made out of, yep, you guessed it, Diet Coke cans drunk by myself and Rebecca Corliss. We are both Diet Coke addicts and... silly people.

But Bronto's folks are just as silly. Here's DJ Waldow & friends' video response to the whole story:

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Five Fun Facts About Ellie

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This is only my second blogger meme (read my first and this one too), so I'm still pretty excited about these things. In particular, this meme.

To get you up to speed - what happens with these blogger memes is that a blogger will write a post like "6 Reasons Why I Blog" or "Five Fun Facts About Me" and "tag" a number of other bloggers (by mentioning them by name and linking to their blogs) so that they follow in suite.

Well, Mike Volpe tagged me (and the rest of our awesome marketing department) in the "Five Fun Facts" meme. So here goes:

Five Fun Facts About Me

  1. When I was younger, I wrote and illustrated a number of books with my friends. I really wanted to be a cartoonist or children's book illustrator when I grew up. (By the way, I still have those books - maybe someday I'll scan them in and post them here... if I get the OK from my co-authors.)
  2. My other childhood dream was to be a mermaid. I think this had more to do with liking The Little Mermaid than (coincidentally) my last name (Mirman).
  3. I am an organizational geek. The Container Store and art supply stores are my Heaven. I am all about lists and color coding.
  4. I really enjoy learning new languages and visiting new places, but very rarely stick with any one language (I've studied at least 5 languages, but most I didn't get past the beginner level) or visit a given place more than once.
  5. Up until a few years ago, I did not eat pizza. I'm not lactose intolerant or anything, but I do not like tomato sauce and, until about halfway through college, did not go anywhere near pizza. Still, all my pre-college friends would, without a doubt, drop their jaws to see me eat pizza. (I started eating pizza again about halfway through college because not eating pizza is almost as crazy-sounding to a college student as not eating chocolate. Rest assured, I do eat chocolate.)

As for the tagging, I'll let you, my readers, do the work for me... those of you who want to jump in on this meme, go ahead and blog about it and leave a link to your post in the comments below. (What a fun little way to learn more about each other...)

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A Tragic Story About Bronto & His Diet Coke Castle

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Credits:

Bronto: Himself

Ellie: @ellieeille

Rebecca: @repcor


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A Tale of Moving Day - Told in Ikea Instruction Manual Cartoons

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Ikea Moving Day Cartoon

Another "Sixth Photo" (Just For Fun)

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After my last post about the Sixth Photo Meme, I was all excited about going through my old photos again. So I went back to my Facebook photos and this time looked at the sixth photo of my sixth album (rather than the sixth photo on the sixth page). Here's what I found:



This is a photo of me and my friend Hannah (who I also tag in my last post) in Quebec City a few years back during Winter Carnival. Winter Carnival is the funnest - and coldest - time to be in Quebec City. At the carnival, there are tons of amazing wintery things going on, including a snow sculpture show. There were some pretty incredible creations, but in addition, there was one group allowing Carnival-goers to contribute to the making of a snow sculpture. And that's what we're doing here - we've grabbed a few shovels and picks and started hacking away at the lump of snow.

Can you tell what it is?

This Is Not An Advertisement. This Is Real Life.

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tums
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Sales vs. Marketing

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So. True.

www.SalesvsMarketing.com

An Engineer's Guide to Cats

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