Posted by Ellie Mirman on Wed, Dec 16, 2009 @ 10:16 AM
I'm happy to announce that in just over a month, I'll be heading down to Miami for the MarketingSherpa Email Summit 2010. I had a fantastic time last year, but I'm ten times more excited about this year's event. Why? Here are my top 5 reasons:
1. See My Old Email Marketing Friends
Last year I met so many fantastic people. I got to finally meet some long-standing twitter friends, and meet a lot of new folks. Coming from an organization where I was the only email marketer at the time, hanging out with all email marketers was a dream come true. I've come a long way since then and can't wait to geek out all over again about email marketing.
2. New B2B Track!
The new B2B track is reason alone to go to the summit this year. The one thing that would have made last year's event better was more B2B content. There will be no less than 8 specifically B2B sessions this year, delivered by MarketingSherpa folks and real B2B marketers.
3. Could I Be Winning an Email Marketing Award?
I am up for a few of the MarketingSherpa Email Marketing Awards this year. It would be quite exciting if I actually won - considering usually the winners are very big name agencies producing B2C email marketing campaigns. An award going to a small B2B company that does all their email marketing with ~2 people? Amazing!
4. Keynote Speaker: Joseph Jaffe of crayon (and Free Book!)
This year MarketingSherpa is bringing together their usual group of fantastic speakers, plus a fantastic keynote speaker: Joseph Jaffe, President of the marketing agency crayon. His session, "Flip the Funnel: How to Use Existing Customers to Gain New Ones - Email's NEW Critical Role," is based on his book - which all attendees will also receive.
5. Miami in January? Yes, Please!
Of course, if the summit were in freezing cold Minnesota, I would surely still be going. But on top of everything, the summit is taking place in warm, sunny Miami, Florida. So in the middle of the ugliest, coldest time in New England, I'll be heading down to geek out in the sun.
I will surely be blogging and tweeting (hashtag #sherpaemail) about the event in the coming months, so stay tuned. Or, join me at the 2010 Email Summit (and just for reading this, get $600 off the ticket price).
Posted by Ellie Mirman on Thu, Sep 03, 2009 @ 10:23 AM
Sup dawg, I heard you like The Office, so I put The Office in your office so you can play The Office in your office.
The [Marketing] Office: How @HubSpot Learned Twitter ("The Office" Spoof)
Credits
Director, Producer and Film Editor: Rebecca Corliss (@repcor)
Cast
Mike "Michael Scott" Volpe (@mvolpe)
Dan "Dwight" Zarrella (@danzarrella)
Rick "Jim" Burnes (@rickburnes)
Ellie "Pam" Mirman (@ellieeille)
Karen "Angela" Rubin (@karenrubin)
Prashant "Oscar" Kaw (@prashantkaw)
Dan Tyre (as himself)
Posted by Ellie Mirman on Sun, Feb 22, 2009 @ 11:28 AM
It's been a crazy week for us over at HubSpot - and I swear this time it's crazier than usual.
HubSpot 1K Customers Celebration
First up, we had our HubSpot 1K Customers Party, at which we had probably 200 HubSpot employees, customers, friends, and family join us in our new office to celebrate our 1,000 customer base.
We had HubSpot TV live, SWAG and temporary tattoo stations, tarot readings, foosball, RockBand, and, of course, food and drinks. It was a rockin' time, as the photos will illustrate.
MC Hammer Visits HubSpot TV
And the very next day, just to top the biggest company party ever, we had a surprise visit from - are you ready for this - MC HAMMER. Yup, he just happened to be in town and decided to visit our little ol' internet marketing startup.
Really, what happened was another twitter success story. He tweeted that he was in Boston, a number of HubSpotters responded, saying he should stop by... and he did! As my fellow HubSpotter, Rebecca Corliss, said, twitter really does level the networking playing field. Could you ever imagine our little software company getting a celebrity like that to come to our office?
View a short clip from his visit to HubSpot TV:
World Wide Rave Video
Now, just to top it all off, today David Meerman Scott posted a new video that features over 100 people who have created World Wide Raves (triggering people to spread their ideas and share their stories for free). Watch carefully for my cameo at about 1:12 (right after John Hodgman). David was very nice to even credit me in his post - thanks David!
P.S. - David's new book, World Wide Rave is pretty awesome (I got an advance copy - thanks again, David!) and it officially comes out at the beginning of March, though online sales have already begun.
Posted by Ellie Mirman on Wed, Dec 10, 2008 @ 01:45 PM
I've officially been tagged in my first (correction: sixth - see below) photo meme by Mike Volpe.
The meme concept is kind of an interesting one (though probably gets annoying to those who are tagged all the time) because, although I sit across from Mike all day every work day, I was pleasantly surprised to get an alert about being tagged in his recent blog post.
As Mike explains in his post, "bloggers and social media folks like to play funny Internet games" (so true) and these memes (this particular meme is one of many chains) are one incarnation. What happens is a blogger will "tag" a fellow blogger by naming and linking to them in a blog post, and, because most bloggers track mentions and inbound links, they'll notice the post and continue the meme.
So this meme is the "Sixth Photo Meme" in which you look at the sixth photo on the sixth page of your Flickr stream and share it with the crowd, then tag six more bloggers to do the same. The only issue for me, of course, is that I'm a new user of Flickr and don't have more than one page of photos! So instead I'll share what is essentially the sixth photo on the sixth page of photos on my Facebook profile.
This is a photo from my trip to Europe last summer - I went to Prague, Vienna, and Berlin. Absolutely amazing trip. In any case, this is a photo of the Maisel Synagogue in Prague. There are six synagogues in Prague and each of them are completely different and absolutely historically and architecturally amazing. I should revisit my notes from my trip and blog about it at some point. In the meantime, there's more info about the synagogues and other places of interest in Prague here. Or, if you want to see more photos from my trip, you can check them out in my Europe Trip Highlights photo album.
Now, to keep the meme going, here are six of my blogger friends:
- Chelpixie - Because she's an awesome social mediaphile who, unfortunately, I haven't gotten to see in a while!
- Karen Rubin - Because she's a fellow HubSpotter who wishes she was on the Marketing Team. She's also one of the brilliant co-stars of our weekly HubSpot TV show and has her own delicious-looking food blog.
- Kyle James - One of our most recent (official) additions to the HubSpot team, and will soon be moving to the cold north to help us have even more fun.
- Rachel Levy - Another local marketer who is embracing social media and is really excited about learning about new marketing techniques and applying it to business.
- Tamara Garvey - As of today, I am a big Tamara Garvey fan - check out her etsy page for some cool ink drawings.
- Hannah White - A non-twitterer (yet) but happy blogger and close, close friend. She also takes some pretty awesome photos, regardless of the camera :)
Posted by Ellie Mirman on Mon, Dec 08, 2008 @ 08:38 AM
It's about time that Inbound Marketing makes it to the big YouTube screen. Check out this hilarious music video, featuring, among others, yours truly...
On Twitter? You can connect with all the actors and crew: @repcor, @mvolpe, @rickburnes, @pamelump, @J_Vaughan, @aaronwhite, @prashantkaw, @tibbon, and yours truly, @ellieeille
Posted by Ellie Mirman on Tue, Nov 11, 2008 @ 09:17 AM
I figure it's about time for me to throw a BOSup blog post in the mix in order to share my great time and, of course, photos too. At this point, if you're reading my blog, you're likely a marketing geek like myself (or a marketing geek in denial... or a family member) so this post will not shock or confuse you.
As much as I may try to contain my marketing geekiness, I tend to talk about twitter quite a bit and even try to recruit my family and friends to sign up. So far I've been largely unsuccessful. But perhaps my relaying of my weekend attendance at BOSup 2008 will finally sway those reluctant people.
What's amazing to me about twitter is not only that you can connect with all sorts of people that you would otherwise never have had direct conversations with, but that those connections are not limited to online, loose conversations. Case in point: BOSup 2008, a "tweetup" as we so call it (twitter + meetup) that was completely organized on twitter for twitter folks in the Boston area (or those who were visiting at the time). Just a regular night out on the town - but with name tags and lots of marketing geeks (I say that lovingly, as I am, and love, a marketing geek). It was great to meet so many new people, see old friends, and also meet my tweeps who I had not yet met in person.
Here are a few photos from the event. They're also posted on Facebook - please help me tag / identify people and feel free to friend me if we met at BOSup and we're not yet friends!
Posted by Ellie Mirman on Tue, Jan 29, 2008 @ 08:32 AM
Where Modesty Does Not Mean Frumpy!
Headcoverings by Devorah
Just the mannequins kind of freak me out.
Posted by Ellie Mirman on Mon, Dec 03, 2007 @ 08:30 AM
As follow-up to my previous post on the Fun World of Marketing, here is the second installment of Fun World of Marketing: Link of the Week. This week's link is dedicated to... well, you know who you are.
Support - via text message - for those trying to quite smoking. Very cool stuff. I love how I continually find new ways technology revamps traditional products or services.
As a contrast to my last statement, I am actually reminded of a joke from Mike Birbiglia. So for your reading pleasure (and hopefully Mike won't mind me reproducing his joke here on my blog):
"I get really annoyed with technology. They don't make better technology, they just combine stuff. Like you go to buy something, everything's also a camera. They'll be like, 'It's also a camera!' I'm like, 'I just wanted a grapefruit.' They're like, 'It's a camera grapefruit. You take pictures of yourself eating the grapefruit, and then you eat the camera, and you shit the pictures!' Oh my god, that is the opposite of what I wanted."
- Mike Birbiglia, as heard on Invite Them Up
Posted by Ellie Mirman on Mon, Nov 26, 2007 @ 05:54 PM
Anyone who knows me will attest to my love of and tendency to share random tidbits. It only seems natural at this point to start sharing some wonderful random tidbits via my blog!
Backstory of "Fun World of Marketing: Link of the Week": as part of my job, I frequently come across a variety of websites that are rather surprising and interesting. I consider this all part of the Fun World of Marketing. I've decided I must share this fun with the world, so here is my first installment of "Fun World of Marketing: Link of the Week."
This week's link:
A site committed to celiacs and gluten-free living. Includes a lot of great info on gluten-free living, with links to shop for gluten-free food, and of course a blog with posts on a variety of celiac-related news bits. Of course this link is dedicated to my celiac friend, Liz.